Commenting tool for video in blogs

First, let’s drop the idea that there’s such a thing as a video blog, or vlog if you prefer to make sounds like the cat does before it shows you what it had for breakfast. Do we call blogs with pictures plogs? Blogs with Flash, link flogs? Blogs with comments, clogs? Of course not.

Video should be looked at as nothing more than another conversational tool to reach the audience. If it works, use it. Unfortunately putting a video camera in the hands of most bloggers and letting them shoot and edit is akin to putting chainsaws in the hands of toddlers and letting them juggle.

As the tool evolves, we can fully expect shoot-the-walking-standup-yourself-nostril-cam drivel to go the way of the forty-font newsletter of desktop publishing’s early days. Most of today’s vloggers will return to living in their mothers’ basements in anonymity.

But for those blogs that use video to its potential, the conversations surrounding those videos will often create as much value as the original video.

To that end, the clever folks at NYU’s ITP released this amazing WordPress plug-in for video commenting with time stamps. Totally cool. To see it in action watch the video below.

[QT_COMMENTS http://www.capria.tv/mov/eds-cat-herders.mov 333 233]

The comments I’ve placed in the video sync with the comments I make in my class when showing this clip to my editing students. Showing clips in an editing class is challenging. I’d like to comment in order to make clear to the students what I want them to note, but I hate interrupting the piece with said comments.

Posting the clip to a blog, encouraging a conversation, and letting comments appear silently with a time stamp solves mutiple problems. I plan on using this a lot.

Note on featured video: The EDS ad “Herding Cats” is one of the best examples of comedic editing I have seen in any genre. It was produced by Bob Wendt for Fallon.

A common criticism I hear about the ad is, “It’s not a great advertising because I don’t remember the name of the company.” That ad, though it aired during the 2000 Super Bowl, was not intended for the typical viewer. The typical viewer is not hiring enterprise level IT consultants. The ad was meant for the C-level crowd who already recognized the EDS name. This ad did a great job of separating EDS from its more stodgy competitors among the target audience.

6 Thoughts on “Commenting tool for video in blogs

  1. [00:00:04]Note that the music swells after first line.

  2. [00:00:21]Sight gag 1. The director and editor avoided “hear the word, see the picture” editing. The sight gag stands on its own.

  3. [00:00:36]Sight gag 2.

  4. [00:00:39]Sight gag 3.

  5. Pingback: vcastprofiles

  6. [00:00:11] cool

Leave a Reply

Post Navigation

%d bloggers like this: