Currently viewing the tag: "Media Composer"

A simple design philosophy

By On November 19, 2011 · Leave a Comment

One of my favorite quotes is from Antoine de Saint-Exupery.

A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.

Good old Antoine has surfaced in my consciousness periodically since high school when I was introduced to his most famous work, [...]

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Creativity and execution

By On March 1, 2011 · 1 Comment

I’ve had the honor of working with some of the most brilliant people on the planet across several industries, and have often marveled they they are not the most successful.

“People of mediocre ability sometimes achieve outstanding success because they don’t know when to quit.”

George Allen,  NFL Coach

Tenacity. Give me a half-baked idea [...]

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Avid Agility is released

By On October 2, 2010 · 1 Comment

Very rarely is the reincarnation of a classic pulled off successfully, but Steve Cohen’s done it with Avid Agility: Working Faster and More Intuitively with Avid Media Composer. To a generation of Media Composer editors, his Tips and Techniques manual got us up to professional speed with what was at the time a [...]

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Back to school

By On August 14, 2008 · Leave a Comment

The katydids are out. As a kid the sound was the harbinger of the end of summer. To teachers their song is “write your syllabus.” This year is very different. Working at Avid will surely have a profound effect on how I teach FT504-Video Post Production I. Previously I’d always taught the class, quoting [...]

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